Easy Healthcare Corporation (Premom), $200,000
Fertility-tracking app Premom shared sensitive reproductive-health information, including pregnancy status, with AppsFlyer, Google, and Chinese firms without disclosure.
Case identifiers
- Respondent
- Easy Healthcare Corporation (Premom)
- Agency
- Federal Trade Commission
- Announced
- 2023-05-17
- Monetary relief
- $200,000
- Case number
- FTC File No. 202-3089
- Statutes cited
- FTC Act § 5 · FTC Health Breach Notification Rule
Key facts
- 1
Premom disclosed sensitive health information to AppsFlyer and Google, and pushed data to Chinese firms Jiguang and Umeng without notice.
- 2
Shared data included device identifiers, precise geolocation, and health indicators capable of identifying users’ pregnancy status.
- 3
First Health Breach Notification Rule case involving a fertility app.
- 4
$100,000 civil penalty plus $100,000 to state partners.
What the order requires
Injunctive terms imposed by the Federal Trade Commission. These bind Easy Healthcare Corporation (Premom)'s data practices going forward.
- Permanent ban on sharing user personal health data with third parties for advertising.
- Required notice to affected users of the unauthorized disclosures.
- Creation of a comprehensive privacy program with biennial external assessments.
Primary sources
Read the original government documents. These are the authoritative records, everything on this page is derived from them.
Exercise your rights now
Generate a deletion request for $5
The FTC order binds Easy Healthcare Corporation (Premom)'s future practices, but doesn't automatically delete your existing data. State privacy law (CCPA, CPA, TDPSA, VCDPA) gives you that right. OfflistMe generates a compliant deletion email pre-addressed to Easy Healthcare Corporation (Premom)'s registered privacy contact.
Start for $5 →FAQ
What did the FTC charge Easy Healthcare Corporation (Premom) with?+
Fertility-tracking app Premom shared sensitive reproductive-health information, including pregnancy status, with AppsFlyer, Google, and Chinese firms without disclosure. The Federal Trade Commission cited FTC Act § 5, FTC Health Breach Notification Rule.
How much did Easy Healthcare Corporation (Premom) pay?+
Easy Healthcare Corporation (Premom) paid $200,000 in monetary relief, announced on 2023-05-17. The settlement also imposed injunctive terms (see below).
Does the Easy Healthcare Corporation (Premom) settlement mean my data has been deleted?+
No, the order does not automatically delete your data. You retain full rights under state privacy law (CCPA, CPA, TDPSA, VCDPA, and others) to submit your own deletion request. OfflistMe can generate a compliant deletion email pre-addressed to the respondent’s privacy contact.
How can I read the original FTC order?+
The Federal Trade Commission press release is available at https://www.ftc.gov/news-events/news/press-releases/2023/05/ftc-says-fertility-app-premom-shared-users-sensitive-data-including-geolocation-info-third-parties. The case / matter number is FTC File No. 202-3089.