Registered with California Privacy Protection Agency

Equifax Information Services LLC

Equifax Information Services LLC is a data broker registered with the California Privacy Protection Agency. Collects: Minors’ personal information, Government-issued identification numbers, Biometric data, and more. Shared or sold data to Gen AI model developers, law enforcement, federal government, state governments in 2024.

Registry contact

Privacy contact
usprivacy@equifax.com
Phone
866-295-6801
Registered address
1550 Peachtree St NW, Atlanta, GA, 30309

Sensitive data categories collected

Per Equifax Information Services LLC's 2024 registry disclosure, they collect:

  • Minors’ personal information
  • Government-issued identification numbers
  • Biometric data
  • Names, birth dates, emails, phone numbers, ad IDs

Data sharing disclosed for 2024

Equifax Information Services LLC disclosed sharing or selling consumer data to:

  • Developers of generative AI systems or models
  • US federal government
  • Other state governments
  • Law enforcement (outside of subpoena or court order)

2024 deletion-request statistics

Total delete requests

685

Complied in full

685

Denied

0

Median response (days)

1

Opt-out of sale requests

1,732,143

Source: California Data Broker Registry 2026 disclosure. CCPA requires response within 45 days.

Federal and state regulation

Equifax Information Services LLC self-identified as regulated by the following statutes. Regulation can create parallel deletion rights or exemptions depending on the data type.

  • Fair Credit Reporting Act (FCRA)
  • Gramm-Leach-Bliley Act (GLBA)
  • HIPAA privacy, security, and breach-notification rules

How to opt out

  1. 1

    Visit Equifax Information Services LLC’s CCPA rights portal and submit a deletion request.

  2. 2

    Cite Cal. Civ. Code § 1798.105 (right to delete) and § 1798.120 (right to opt out of sale or sharing).

  3. 3

    Include sufficient information to verify your identity (email on file, address, etc.) — do not send a scan of your government ID unless specifically required.

  4. 4

    Track the response window: 45 days under CCPA, extendable once to 90 with written notice.

  5. 5

    If ignored, file a complaint with the California Privacy Protection Agency at cppa.ca.gov/consumers/complaint.html.

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FAQ

Is Equifax Information Services LLC a legitimate data broker?+

Equifax Information Services LLC is a registered data broker with the California Privacy Protection Agency, required to register annually under California’s data broker law. Registration confirms the entity exists and is subject to CCPA/CPRA obligations, including the 45-day response deadline for deletion requests.

What data does Equifax Information Services LLC collect?+

Per Equifax Information Services LLC’s own registry disclosure, they collect: Minors’ personal information; Government-issued identification numbers; Biometric data; Names, birth dates, emails, phone numbers, ad IDs.

How do I remove my data from Equifax Information Services LLC?+

Visit https://www.equifax.com/personal/my-privacy/ to submit a CCPA deletion request. Or use OfflistMe to generate a pre-filled deletion email that you send from your own inbox.

How long does Equifax Information Services LLC take to respond?+

In 2024, Equifax Information Services LLC reported processing 685 deletion requests with a median response of 1 days. CCPA requires response within 45 days.

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