xAd, Inc.
Doing business as: GroundTruth
xAd, Inc. is a data broker registered with the California Privacy Protection Agency. Collects: Precise geolocation, Names, birth dates, emails, phone numbers, ad IDs.
Registry contact
- Primary website
- https://www.groundtruth.com
- Privacy contact
- legal@groundtruth.com
- Phone
- 5102957561
- CCPA rights portal
- https://www.groundtruth.com/privacy-policy/
- Registered address
- One World Trade Center 60th Floor, New York, NY, 10007
Sensitive data categories collected
Per xAd, Inc.'s 2024 registry disclosure, they collect:
- Precise geolocation
- Names, birth dates, emails, phone numbers, ad IDs
2024 deletion-request statistics
Total delete requests
9
Complied in full
9
Denied
0
Median response (days)
1
Opt-out of sale requests
29,209
Source: California Data Broker Registry 2026 disclosure. CCPA requires response within 45 days.
How to opt out
- 1
Visit xAd, Inc.’s CCPA rights portal and submit a deletion request.
- 2
Cite Cal. Civ. Code § 1798.105 (right to delete) and § 1798.120 (right to opt out of sale or sharing).
- 3
Include sufficient information to verify your identity (email on file, address, etc.) — do not send a scan of your government ID unless specifically required.
- 4
Track the response window: 45 days under CCPA, extendable once to 90 with written notice.
- 5
If ignored, file a complaint with the California Privacy Protection Agency at cppa.ca.gov/consumers/complaint.html.
Skip the manual work
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OfflistMe generates a CCPA-compliant deletion email pre-addressed to legal@groundtruth.com. You review and send from your own inbox.
Start for $2 →FAQ
Is xAd, Inc. a legitimate data broker?+
xAd, Inc. is a registered data broker with the California Privacy Protection Agency, required to register annually under California’s data broker law. Registration confirms the entity exists and is subject to CCPA/CPRA obligations, including the 45-day response deadline for deletion requests.
What data does xAd, Inc. collect?+
Per xAd, Inc.’s own registry disclosure, they collect: Precise geolocation; Names, birth dates, emails, phone numbers, ad IDs.
How do I remove my data from xAd, Inc.?+
Visit https://www.groundtruth.com/privacy-policy/ to submit a CCPA deletion request. Or use OfflistMe to generate a pre-filled deletion email that you send from your own inbox.
How long does xAd, Inc. take to respond?+
In 2024, xAd, Inc. reported processing 9 deletion requests with a median response of 1 days. CCPA requires response within 45 days.