Specialists Marketing Services, Inc.
Doing business as: Specialists Marketing Services, Inc.
Specialists Marketing Services, Inc. is a data broker registered with the California Privacy Protection Agency. Collects: Gender identity and expression, Names, birth dates, emails, phone numbers, ad IDs.
Registry contact
- Primary website
- https://www.sms-inc.com
- Privacy contact
- dataprivacyteam@sms-inc.com
- Phone
- 2018655800
- Registered address
- 250 Pehle Avenue, Suite 200, Saddle Brook, New Jersey, 07663
Sensitive data categories collected
Per Specialists Marketing Services, Inc.'s 2024 registry disclosure, they collect:
- Gender identity and expression
- Names, birth dates, emails, phone numbers, ad IDs
2024 deletion-request statistics
Total delete requests
58,307
Complied in full
55,994
Denied
2,313
Median response (days)
3
Opt-out of sale requests
320
Source: California Data Broker Registry 2026 disclosure. CCPA requires response within 45 days.
How to opt out
- 1
Visit Specialists Marketing Services, Inc.’s CCPA rights portal and submit a deletion request.
- 2
Cite Cal. Civ. Code § 1798.105 (right to delete) and § 1798.120 (right to opt out of sale or sharing).
- 3
Include sufficient information to verify your identity (email on file, address, etc.), do not send a scan of your government ID unless specifically required.
- 4
Track the response window: 45 days under CCPA, extendable once to 90 with written notice.
- 5
If ignored, file a complaint with the California Privacy Protection Agency at cppa.ca.gov/consumers/complaint.html.
Skip the manual work
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Start for Free →FAQ
Is Specialists Marketing Services, Inc. a legitimate data broker?+
Specialists Marketing Services, Inc. is a registered data broker with the California Privacy Protection Agency, required to register annually under California’s data broker law. Registration confirms the entity exists and is subject to CCPA/CPRA obligations, including the 45-day response deadline for deletion requests.
What data does Specialists Marketing Services, Inc. collect?+
Per Specialists Marketing Services, Inc.’s own registry disclosure, they collect: Gender identity and expression; Names, birth dates, emails, phone numbers, ad IDs.
How do I remove my data from Specialists Marketing Services, Inc.?+
Visit https://sms-inc.com/privacy-notice/; https://sms-inc.com/do-not-sell-or-share-my-personal-information/; https://sms-inc.com/limit-my-sensitive-personal-information-ca/; https://sms-inc.com/personal-information-correct/; https://sms-inc.com/personal-information-shared/ to submit a CCPA deletion request. Or use OfflistMe to generate a pre-filled deletion email that you send from your own inbox.
How long does Specialists Marketing Services, Inc. take to respond?+
In 2024, Specialists Marketing Services, Inc. reported processing 58,307 deletion requests with a median response of 3 days. CCPA requires response within 45 days.
Other California registered brokers
Each entry below is an active data broker on the CPPA registry. Opt out of any one from its page, or generate deletion requests for every registered broker in one run.