HealthWise Data

HealthWise Data is a California-registered data broker whose disclosure touches categories California treats as sensitive: the kind of information (biometric identifiers, health, or reproductive data) that carries heightened protection under the CPRA. Brokers handling these categories are squarely within the scope of the right to limit sensitive-data processing, so a deletion request to HealthWise Data can be paired with an explicit instruction to stop using and sharing any sensitive personal information it holds about you.

According to its own 2024 registry filing, HealthWise Data collects gender identity and expression, reproductive health data, and names, birth dates, emails, phone numbers, ad IDs. 2 of these categories are classed as sensitive personal information under California law, which strengthens your case for both deletion and a limit on further sale or sharing.

HealthWise Data's 2024 disclosure reports 98,275 deletion requests, of which it complied with 9,627 (10%) and denied 88,648 (90%). Its median response time was a relatively quick 14 days, well inside the 45-day legal deadline. The relatively high denial rate means it pays to send a precisely worded, statute-citing request rather than an informal one: denials often hinge on a request that failed identity verification or omitted the legal basis.

The fastest route is HealthWise Data's dedicated privacy-request portal, where you can submit a deletion request directly. If the form is slow, broken, or asks for more identification than you are comfortable providing, you can fall back to a written request to tgibson@bgcapitalnj.com citing your CCPA deletion right. OfflistMe can pre-fill that email for you so the legal citation and required details are already in place: you review it and send it from your own inbox.